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Business Consulting For The 21st Century Via A Holistic & Intelligent Approach

With empowerment comes responsibility

Consumed => “You Should Build Websites That Empower Site Owners” by Jason Gross on Six Revisions.

=> My value add (i.e., left a comment)…

Nice article. I’d like to add a couple (random) things:

1) Actually, not all clients want to be empowered. Some have experience with HTML, FTP and such and are quite comfortable with that model. In 2001 the idea is foreign to me but these people do exist. Any time I’ve witnessed an attempt to convert such people it has been a waste their time and stress for everyone else who was on the project.

2) With empowerment comes responsibility. For example, updating content, properly naming image files, thinking about SEO and keywords, etc. These all matter now. A state of the art site today – note: I’m not talking bleeding edge, just standard best practices – is quite a ways from a lot of clients’ last static HTML website. Some want to move past their current ball & chain and are all ears. While others have high expectations about results but haven’t quite caught on to the fact that the “just a website” days are long gone. The level of the game is higher. Excelling takes time and attention to detail. But not everyone is up for that challenge in spite of what they say about the results they seek.

3) Access roles should be assigned based strictly on need. For example, the primary client (e.g., owner) should be given two sets of credentials. One that’s for Admin things and one as Editor (if we’re sticking with WP). Only when there’s a need for Admin powers should that risk/responsibility be exercised. Day to day editing type things are for the Editor persona.

4) Finally, @Andy Griffin (comment previous to mine), I’d like to suggest you check out ExpressionEngine. In short, EE is the best of both worlds. I love WP for a lot of things. But the fact is when it comes to fully customizable work, EE is years ahead of WP. And there’s just no way anyone can do up a proper CMS for $300 what EE does out of box for that price. The real games begin from there.

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