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Business Consulting For The 21st Century Via A Holistic & Intelligent Approach

Will Google Plus be Google’s new Wave?

Consumed => “Is Google Plus’s Problem One of Design?” by Nick Bilton on NY Times.

http://bits.blogs.nytimes.com/2012/03/14/solving-the-google-plus-problem

=> My value add (i.e., left a comment)…

Please pardon the shotgun approach here:

1) I think the problem with Google+ is much more basic than even design. The problem is people look at it (so to speak) and ask, “So what?” The silence of the reply is as they say, deafening.

2) I find it somewhat ironic that there’s no G+ share on NYTimes.com. Well, at least not on the page of this article.

3) Google still has a shot – maybe. For those who remember when Fox first launched all the so called experts said, “No one needs a fourth television station.” But Fox established a beachhead (i.e., younger and hipper niche) and worked out from there. Other than trendy first-adopters what is Google Plus’ niche? The real question then becomes, does G+ have the staying power once the next shiny new object rolls into town? Or will Plus be Google’s new Wave?

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