[What’s the Future] of Business – Chapter 1 by Brian Solis
=> Key takeaway (page 14)…
“The future of business isn’t tied to the permeation of Facebook, Twitter, iPhones and Droids, pins on Pinterest, tablets, or real-time geolocation check-ins. The future of business comes down to relevance and the ability to understand how technology affects decision making and behavior to the point where the recognition of new opportunities and the ability to strategically adapt to them becomes a competitive advantage.
But make no mistake: This is as much a technology revolution as it is a series of real-world revolutions that will eventually seize organizations, governments, and businesses.”