Chief Alchemist - Business Consulting For The 21st Century Via A Holistic & Intelligent Approach
Share RSS 2.0 feed for Sign up for the mailing list. Follow Chief Alchemist on Twitter. 'Like' the Chief Alchemist's page on Facebook. See what Chief Alchemist has been Q&A'ing on Quora. Chief Alchemist bookmarks & highlights on Follow the Chief Alchemist on Chief Alchemist channel on Chief Alchemist on Flickr. Mark 'Chief Alchemist' Simchock on LinkedIn. Free Initial Consultation. Email Chief Alchemist. Phone Chief Alchemist.
  • Mark ‘Chief Alchemist’ Simchock
  • 'Email me.Email => ca .at. ChiefAlchemist .dot. com
  • 'Phone me.Alchemy United => 732 997-0028
  • Free initial consultation.Free => Initial Consultation
  • Please be sure to subscribe to your communication channels of choice.
  • Click To Close => The small green (consultation), red (email) or blue (phone) icons in the top upper right.
Business Consulting For The 21st Century Via A Holistic & Intelligent Approach

Web Copywriting: Empathy is Always Your Best Friend

Consumed => “Not every good writer can write for the web” by Paul Boag on his blog.

=> My value add (i.e., left a comment on Facebook)…

A best-in-class brand takes its content (of which writing is obviously a component) seriously. I know, #Duh

Good doctors don’t treat themselves, do they?

Good lawyers don’t represent themselves, again do they?

If a brand is treating and representing itself then chances are that said brand is having a significant negative impact on its road to better-ness.

No one is 100% self-objective. For a brand to believe otherwise is to some extent a violation of the definition of brand (circa 2016).

Will not be published. Required.
Please include http://