eMail Marketing
A tool that continues to be useful. Campaigns, HTLM design templates, subject lines, lists, segments, blasts, open rates and unsubscribe rates.
Thursday
8 November
2012
Yahoo! Marketing Dashboard for Small Business
FYI => Yahoo! Marketing Dashboard for Small Business
Tuesday
26 June
2012
Improving email response rates
Answered => “How can one reduce the chances of their emails being ignored?” on Quora.
Wednesday
28 March
2012
Make it relevant. Keep it timely. Don’t be a pest. Duh?
Consumed => “Taste Test” by Zak Stambor on Internet Retailer.
Tuesday
27 March
2012
Email marketing is not dead
Answered => “Email: What factors improve the chance that you read an email?” on Quora.
Wednesday
18 January
2012
Web Analytics (An Hour A Day) – Chapter 9 by Avinash Kaushik
Consumed => “Web Analytics (An Hour A Day) – Chapter 9 (Month 4: Measuring Email and Multichannel Marketing)” by Avinash Kaushik.
Thursday
1 December
2011
WordPress and email blast templates
Answered => “Is there a WorPress plugin to generate a newsletter from blog posts?” on Quora.
Wednesday
31 August
2011
The state of email newsletter art (at least to some)
Consumed => “Responsys: Email Design Look Book 2011″ on Responsys.
Tuesday
19 July
2011
Good measuring won’t save bad design
Consumed => “Email Marketing: Campaign Analysis, Metrics, Best Practices” by Avinash Kaushik on Occam’s Razor.
Thursday
2 June
2011
Primer on the stats and terminology of online marketing
Consumed => “How to Decode Website Metrics to Pump Up Your Online Marketing” by John D. Leavy on Entrepreneur.
Monday
9 May
2011
The art of social coupons
Consumed => “The Downside of Social Coupons” by Brian Quinton on Entrepreneur.
Thursday
28 April
2011
Being smart about smart phones
Consumed => “E-mail To Go” by Bill Siwicki on Internet Retailer.
Monday
11 April
2011
The medium is the frequency of message
Consumed => “Companies Need to Make Better Friends” by Brittany Farb on Destination CRM.
Tuesday
14 September
2010
Another Day. Another Tool To Investigate
FYI => http://www.FeedbBitz.com. RSS + email + the kitchen sink. Looks interesting. I’ll have to dig deeper.
Tuesday
7 September
2010
Engagement is a Two-Way Street
I woke up to an email this morning, “I’m not getting an email sign-ups. I think something is broken…”.
Tuesday
31 August
2010
Three Friendly Reminders
Consumed => “Email Marketing 2.0: the Three Techniques That Will Actually Make a Difference In Your Email Marketing” on InfusionSoft.com.
Monday
30 August
2010
If Only They Knew
Blogged => AlchemyUnited.com => “A Classic Case of Shopping Cart Abandonment”.
Friday
20 August
2010
The Art of Writing Good Email Subject Lines
Consumed => “Email Subject Lines: 15 Rules to Write Them Right” on LyrisHQ.com.
Wednesday
11 August
2010
I Love Progression
Reviewed FD’s email blast introduction letter and made recommendations.













Email => ca .at. ChiefAlchemist .dot. com
Alchemy United => 732 997-0028
Free => Initial Consultation

