Email => ca .at. ChiefAlchemist .dot. com
Alchemy United => 732 997-0028
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Copywriting
Making words dance and ideas leap. Communication via the written word very often with a strong tie to SEO (search engine optimization).
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13 November
2012
Does Google dream of electric sheep?
Consumed => “Psychology Marketing for Bloggers and SEOs” by Carter Bowles on SEOmoz.
Monday
17 September
2012
Quality content remains to be king
Consumed => “Author Rank: A Step-by-Step Guide to Dominating Search with Content Marketing” by Neil Patel on QuickSprout.
Tuesday
28 August
2012
Brand nirvana: set your tone and define your voice
Consumed => “Finding Your Tone Of Voice” by Robert Mills on Smashing Magazine.
Wednesday
8 August
2012
Google Panda…deal with it
Consumed => “Investigating Panda & Duplicate Content Issues” by Daniel Bianchini on SEOptimise.
Friday
27 July
2012
5 simple tips for increasing conversion rates
Consumed => “5 Quick Tips for Writing a Successful Landing Page” by Todd Bailey on Search Engine Guide.
Thursday
12 July
2012
Sales is simple…Minimize doubt. Maximize trust. Target motivation.
Consumed => “Better Product Pages: Turn Visitors Into Customers” by Sabina Idler on Smashing Magazine.
Wednesday
23 May
2012
Copywriting and textural methaphors
Consumed => “Persuade with Silky Smooth Copy” by Roger Dooley on Neuromarketing.
Monday
21 May
2012
Tips & tricks on effective copywriting
Consumed => “Quick Course On Effective Website Copywriting” by Peep Laja on Smashing Magazine.
Monday
19 March
2012
If you’re going to promise then be certain to deliver
Consumed => “How to Write Headlines That Work” by Brian Clark on CopyBlogger.
Saturday
17 March
2012
Tips & tricks for writing the best headlines
Bookmarked => “7 Headline Writing Links That Will Revolutionize Your Content Marketing” by Robert Bruce on CopyBlogger.
Monday
12 March
2012
The 7 Steps to publishing your ebook on Amazon
Consumed => “The Ultimate Guide to Publishing Your eBook on Amazon’s Kindle Platform” by Paul Jun on CopyBlogger.
Sunday
11 March
2012
How to write a great press release
Consumed => “The Secret Potion of SEO: Dos and Dont’s of Writing SEO Press Releases” by Rebecca Babicz on SEO.com.
Tuesday
21 February
2012
The 10 Rules of Effective Language
Bookmarked => “7 Sharp Writing and Marketing Links” by Robert Bruce on CopyBlogger.
Wednesday
18 January
2012
The proof is in the A/B testing pudding
Answered => “What are good examples for welcome messages for web sites?” on Quora.
Monday
9 January
2012
Tag lines: Whether it’s promotion or prevention it still comes down to empathy
Consumed => “How to Write Taglines That Double Sales” by Roger Dooley on Neuromarketing.
Thursday
5 January
2012
Local SEO is where it’s at
Consumed => “Your Local SEO Checklist For 2012!” by Miriam Ellis on Search Engine Guide.
Wednesday
21 December
2011
Proof that it never hurts to ask
Consumed => “Nine Words Nearly Double Results” by Roger Dooley on Neuromarketing.
Tuesday
4 October
2011
Customer is so 20th Century
Consumed => “Customer Is a Dirty Word” by Chris Brogran on his site/blog.
Friday
30 September
2011
SEO, duplicate content and CSS sprites
FYI => Yesterday while further refining one of micro-sites for A4R we ran into a potential duplicate content issue. My solution was to use CSS sprites. Let me explain…
Thursday
8 September
2011
The Apps4Rent (soft) launch-a-thon
FYI => Over the last couple weeks we’ve been rolling out four (and counting) specialty sites for the new Apps4Rent family of websites. The strategy is simple: topic focused customer-friendly design and content that is also SEO friendly will lead to higher conversions.
