Chief Alchemist - Business Consulting For The 21st Century Via A Holistic & Intelligent Approach
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Business Consulting For The 21st Century Via A Holistic & Intelligent Approach

Topic: Client Z

Slightly veiled venting when things just don't make sense.

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What flavor ice cream is your brand?

Consumed => “Creating a Brand Identity: 20 Questions You MUST Ask BEFORE You Start” by Richa Jain on SitePoint.

Without Priority There is No Hierachy

Consumed => “Design Principles: Dominance, Focal Points And Hierarchy” by Steven Bradley on Smashing Magazine.

And Kiss Your Social Media Icons Goodbye Too

Consumed => “Saying no to social media buttons” by Paul Boag on Boag World.

Clarity Beats Cleverness Every Time – Part 2

Consumed => “From Google Ventures: 5 Rules For Writing Great Interface Copy” by John Zeratsky on FastCo Design.

Clarity Beats Cleverness Every Time

Consumed => “How To Master Copywriting” by John Zeratsky on FastCo Design.

What Real Creativity Really Is

Consumed => “How to transform design limitations into design success” by Speider Schneider on Web Designer Depot.

It’s not: just-snap-your-fingers-and-add-water. What is “it”?

Consumed => “How to Get Media Coverage for Your Startup Launch by Zach Kitschke on Inc Magazine.

Time to Make the Brand Guideline Doughnuts?

FYI => “Find Guidelines on the Web: The Fastest Way to Brand Assets”

How to get Clients to Deliver Their Content on Time

Consumed => “Don’t let your client write the content” by Kyle Racki on the GatherContent blog.

Fact: You get what you pay for

Consumed => “Marketers Should Take Heed as Agencies Shun Low-Margin, High-Headache Biz” by Rupal Parekh on Ad Age.

Know when to hold’em, know when to fold’em

Answered => “How do you convince a client that a brand is more than just a logo and a tag-line?” on Quora.

It’s not WordPress’ fault

Consumed => “Never Say WordPress When Selling a Web Design Project” by Brent Weave on Speckyboy Design Magazine.

A goal without a plan is no goal at all

Consumed => “How To Devise Your SEO Strategy The Easy Way – With a Planning Template” by Trond Lyngbo on SEO Book.

DMAIC: Define Measure Analyze Improve Control

Consumed => “Lean Six Sigma for the Digital Analyst” by Stephane Hamel on Online Behavior.

What every client should know about SEO

Consumed => “Competitive Domain Analyses: Educating & Qualifying Clients in One Fell Swoop” by Mackenzie Fogelson on SEOmoz.

Just say no (to unrealistic expectations)

Consumed => “Destined to Fail: How To Spot Terrible Client Business Ideas?” by Addison Duvall on Speckyboy Design Magazine.

Vindication: It’s still Mother’s Day (on Father’s Day)?

FYI => A couple month’s back I decided to part ways with an unreasonable client. Among the things this client said to was that I was a slacker. Who knew? (LOL) Let me explain…

WordPress and the illusion of shortcuts

Consumed => “25 Serious Alternatives to Custom WordPress Themes” by Sonny M. Day on Tripwire Magazine.

Static is what static does

Consumed => “Good Old Static HTML Sites Aren’t Dead Yet. Should They Be?” by Ada Ivanova on SpeckyBoy.

Free is no longer good enough

Consumed => “A simpler and faster alternative to wireframes” by Sacha Greif on his blog.