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BI
Business Intelligence - Changing warehouses of data into decision enabling information.
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25 April
2012
“The world is one big data problem”
Consumed => “Gilad Elbaz: Just the Facts. Yes, All of Them.” by Quentin Hardy on NY Times.
Wednesday
11 April
2012
The unreasonable necessity of subject experts
Consumed => “Subject Matter Experts Uncover the Stories Data Wants to Tell” by O’Reilly Media on Forbes.
Tuesday
10 April
2012
Web Analytics (An Hour A Day) – Chapter 14 by Avinash Kaushik
Consumed => “Web Analytics (An Hour A Day) – Chapter 14 (Advanced Analytics Concepts – Turbocharge Your Web Analytics)” by Avinash Kaushik.
Friday
30 March
2012
Adobe and Web 3.0
Consumed => “Interview: Mark Garrett (CFO) – Adobe Remolds Itself” by Scott Leibs on CFO Magazine.
Tuesday
20 March
2012
Dear Verizon (and Comcast) you have the wrong number
FYI => Am I the only one who gets a “Triple Play” offer or similar in the mail and thinks, “I haven’t had a land-line in almost 10 years. Why would I want something – packaged or not – that I don’t really need?”
Tuesday
13 March
2012
One or two purchases does not a pattern make
Answered => “How much is a in-store visit worth to a retailer?” on Quora.
Thursday
8 March
2012
The what, why and how of a problem
Consumed => “Why P&G CIO Is Quadrupling Analytics Expertise” by Chris Murphy on InformationWeek.
Friday
17 February
2012
You are where your baby craps?
Consumed => “Pampers or Huggies? How Diapers.com Profiles Customers From First Click” by Meghan Casserly on Forbes.
Friday
3 February
2012
Ask the right questions about your analytics/data
Consumed => “The Trouble with Traffic. What retailers can learn from baseball.” by Mark Ryski on Destination CRM.
Wednesday
18 January
2012
Web Analytics (An Hour A Day) – Chapter 9 by Avinash Kaushik
Consumed => “Web Analytics (An Hour A Day) – Chapter 9 (Month 4: Measuring Email and Multichannel Marketing)” by Avinash Kaushik.
Monday
9 January
2012
My moment as analytics super-genius Avinash Kaushik
Consumed => “The 2015 Digital Marketing Rule Book. Change or Perish.” by Avinash Kaushik on Occam’s Razor.
Wednesday
4 January
2012
Web Analytics (An Hour A Day) – Chapter 8 by Avinash Kaushik
Consumed => “Web Analytics (An Hour A Day) – Chapter 8 (Month 3: Search Analytics—Internal Search, SEO and PPC)” by Avinash Kaushik.
Tuesday
3 January
2012
Big data to get even bigger in 2012
Consumed => “For Start-Ups That Aim at Giants, Sorting the Data Cloud Is the Next Big Thing” by Malia Wollan on NY Times.
Wednesday
28 December
2011
Building a better PPC mouse trap
Answered => “I’m an indie dev, when selecting ad network for my app, I find different ad network is suitable for different app, and the results can vary so much. Therefore I’d like to know if there’re good solutions?” on Quora.
Wednesday
14 December
2011
No more haystacks, just needles
Consumed => “Drugmakers Mine Data for Trial Patients” by Carol Eisenberg on Business Week.
Monday
12 December
2011
Key KPIs for Google Analytics
Consumed => “Best Web Metrics / KPIs for a Small, Medium or Large Sized Business” by Avinash Kaushik on Occam’s Razor.
Thursday
1 December
2011
War is peace. Facebook is privacy. Google is not evil.
Consumed => “Interpreting The Constitution In The Digital Era” on NPR (Fresh Air).
Tuesday
29 November
2011
Big data is nothing without big judgement
Consumed => “Why Big Data Doesn’t Always Equal Big Insight” by Shvetank Shah on InformationWeek.
Wednesday
16 November
2011
Best Buy as a marketing superpower
Blogged => “Best Buy and its Marketing Intelligence Agency” on Alchemy United.
Monday
31 October
2011
Common data analysis mistakes
Consumed => “Data Analysis 101: Seven Simple Mistakes That Limit Your Salary” by Avinash Kaushik on Occam’s Razor.
