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Business Consulting For The 21st Century Via A Holistic & Intelligent Approach

Topic: Analysis

Reading between the line with objective and critical thinking, often with a healthy dose of contrarian disbelief.

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Success is a Process

Consumed => “Client Education and Post-Launch Success” by Drew Thomas on A List Apart.

The Key to Viral is Burst

Consumed => “The Curious Nature of Sharing Cascades on Facebook” on MIT Technology Review.

Making Negative into a Positive

Consumed => “Why Negativity Is Really Awesome” by Megan McArdle on Businessweek.

Big Data’s Dirty Little Secret

Consumed => “Why the Nate Silvers of the World Don’t Know Everything” by Felix Salmon on Wired.

“The modern marketer needs to think more like…”

Consumed => “How to Find, Assess, and Hire the Modern Marketer” by Adele K. Sweetwood on HBR.

Why you should ask Why

Consumed => “Five Whys” by Eric Reis on Startup Lessons Learned.

Imagine if Facebook were reality

Consumed => “46 Things We’ve Learned From Facebook Studies” by Kashmir Hill on Forbes.

Big Storage, Big Data and Big Information

Consumed => “Industry Atlas” on Forbes.

Those thousand painted words could be lies

Consumed => “How Graphics Can Save Lives” by Martin Krzywinski on Businessweek.

The Top 10 standard reports in Google Analytics that matter most

Consumed => “Google Analytics Tips: 10 Data Analysis Strategies That Pay Off Big” by Avinash Kaushik on (his blog) Occam’s Razor.

DMAIC: Define Measure Analyze Improve Control

Consumed => “Lean Six Sigma for the Digital Analyst” by Stephane Hamel on Online Behavior.

Web analytics click data can be bad for your health

Consumed => “Don’t Let Click Candy Ruin your Analytics Appetite — Part 1” by David Woolsey on

Apple’s Tim Cook and the magic spin machine

Consumed => “Mapping a Path Out of Steve Jobs’s Shadow” by Brad Stone, Adam Satariano, and Peter Burrows on Businessweek.

Getting your idea off the ground

Consumed => “Building a Business: Marketing and Product Development” by Patrick Mawhood on University of Oxford (podcast).

The hammer works but what about the hand that holds it?

Answered => “How can Google Analytics be improved?” on Quora.

If you’re not talking to them then they aren’t your customers

Consumed => “Steve Blank Introduces Scientists To A New Variable: Customers” by J.J. Colao on Forbes.

Google Analytics custom reports for SEO

Consumed => “SEO Customizations for Google Analytics” by Justin Cutroni on Analytics Talk.

A/B testing WordPress themes?

Answered => “Is there a plugin that makes the A/B testing of two WordPress theme possible?” on Quora.

What do the Serenity Prayer and web analytics have in common?

Consumed => “Dear Avinash: Attribution Modeling, Org Culture, Deeper Analysis” by Avinash Kaushik on Occam’s Razor.

Google Panda…deal with it

Consumed => “Investigating Panda & Duplicate Content Issues” by Daniel Bianchini on SEOptimise.