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Business Consulting For The 21st Century Via A Holistic & Intelligent Approach

There’s more to company culture than benefits

Consumed => “What Great Companies Know About Culture” by Deidre H. Campbell on HBR.

=> My value add (i.e., left a comment)…

Yes, all very true.

However, I believe it’s worth mentioning that there’s a significant difference between benefits offered (as referenced) and broader culture those exist within. I also believe there’s something to be said for the medium being the message. For example, I recently finish a consulting engagement. Without getting into detail I would describe the client’s vertical as high-tech or at least tech. Yet much of their internal M&Ps and best practices were antiquated (at best). Pardon me for venting a bit but in 2012 email is not a best-in-class collaboration tool. Needless to say they had trouble retaining the best talent.

I’d like to add that culture starts at the front door. That is, HR and hiring should play a proactive role in setting the tone. A true team is greater than the sum of the parts. If the parts are unable or unwilling to become a team then at best you’ll get the sum. If on the other hand your competition exceeds the sum then you’re going to struggle. Worse, you’re certain to be doomed if your customers expect team and all you are able to deliver is sum or some fraction there of.

Finally, as a side note (of sorts), I’m curious to know if there are any studies about employee education as it relates to employee motivation. In other words, is it the actual education that helps raise those companies to a higher level? Or is it the appreciation employees feel such that they reciprocate with dedication, loyalty, etc.? Might it also be, companies with a culture that is attentive to its employees are also companies that are attentive to their customers? Perhaps the educating is more of a symptom than the actual “ill” (so to speak)?

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