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Business Consulting For The 21st Century Via A Holistic & Intelligent Approach

The state of email newsletter art (at least to some)

Consumed => “Responsys: Email Design Look Book 2011” on Responsys.

http://responsys.com/land/email-design-look-book.php

Many of these are visually pleasing. It’s always good to see what else is going on and what others “in the biz” might be thinking and feeling.

That said, in many cases I have to say I disagree with the value of these communications from the average readers’ perspective. Wake up designers!! If you’re not getting something engaging across in my email client’s preview pane then you might as well just not email me. Open? Then scroll? Are you kidding me? When are brands going to stop being so egotistical?

None the less, give it a go.

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