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Business Consulting For The 21st Century Via A Holistic & Intelligent Approach

Staying above and beyond the fray

Consumed => “How to Use 3 New Facebook Features for Better Social Media Marketing” by Andrea Vahl on Copy Blogger.

=> My value add (i.e., left a comment)…

The point about photos is well taken. However, I’d like to offer an alt-idea for this thread to ponder. That is, if everyone is shouting, is it still shouting? Does it matter if no one is being heard?

No doubt, images are important. I use them too. At the same time, I’ve noticed that the latest version of FB leaves my images feeling like a needle in a haystack. Nearly every item in my in-coming stream now has an image which creates clutter (where once there was little). In addition, the varying sizes and orientation of each image are awkward on the eye such that I feel as if I’m ignoring them more than I’m scanning.

FWIW, I’m considering switching to photos that are more banner-esque. That is, image or solid with text on top. On one hand I’m concerned about the push-back of taking a social space and being more direct and sales-y. On the other, if everyone else is going left, maybe it’s time to go right? A bit of push-back might just be part of staying above and beyond the fray, eh?

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