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Business Consulting For The 21st Century Via A Holistic & Intelligent Approach

Size Matters (And Shortened URLs)

Consumed => “Why Twitter’s Is A Game-Changer” by Alistair Croll on

Game changer might be a bit heavy handed, but in many ways Alistair is correct. Not only will Twitter know what people are clicking on but chances are good they will also know who is doing the clicking.

Now take that data warehouse a step further and they can develop an algorithm, similar to Google’s page ranking, that will be able to rank links based on some special formula. I’m even willing to bet we’re going to see Twitter implement functionality that allows people to objectively rate Tweets/links. Again, a tweet does not necessarily mean something is good. It just means it was tweeted.

Opps, I think I changed my mind. This is a game changer, and a serious one at that.

As as side note, I made a recommendation to a client a few weeks ago about buying a shortened version of their domain name. Granted, they can’t be Twitter but none the less (especially Pro) has some really sweet features. She (the client)  implied in the conversation that followed that the $5 – $10 investment (i.e., the cost of a domain name) was a waste of money. How true, what does Twitter and/or Forbes know about anything?

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