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Business Consulting For The 21st Century Via A Holistic & Intelligent Approach

New SERP features from Bing and Google

Consumed => “Going Beyond Search, Into Fetch” by David Pogue on NY Times.

http://www.nytimes.com/2012/05/24/technology/personaltech/google-and-microsoft-feature-do-it-all-search-pages-state-of-the-art.html

=> My value add (i.e., left a comment)…

Traditional search is broken. We all know this. Whether or not these new products add value, only time will tell. But doing nothing is not the answer. How can it be? So yes there are point to be awarded here for these titans trying. But let’s wait a bit before we hand out the trophies.

And yes, this seems like it is going to add some distance / disconnect between searcher and end point website.

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