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Business Consulting For The 21st Century Via A Holistic & Intelligent Approach

Less Leads To More Sales

Consumed => “The CRM Elite: Raising the Roof – Beazer Homes USA” by Koa Beck on DestinationCRM.com.

http://www.destinationcrm.com/Articles/Editorial/Magazine-Features/The-CRM-Elite-Raising-the-Roof-69310.aspx

The next question is, now that Beazer has collected all those customer details, what are they going to do once the home is sold and closed? Since a home is typically a buy-and-stay purchase, it would be a shame for all the work to just die with the closing. In a way, the buyer’s relationship with their home has just begun. So, what’s next Beazer?

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