Wednesday
13 April
2011
11.30p
Help them to hear what you’re saying
Consumed => “If You Want People to Actually Read What You Write” by Dan Pallotta on HBR.
http://blogs.hbr.org/pallotta/2011/04/if-you-want-people-to-actually.html
Value add (i.e., left a comment)…
Great set of tips. Mostly subjective (read: common sense) but none the less worth stating.
Unfortunately, the people who need them most are the ones who already believe they’re doing the right thing. Unless of course you believe there are people purposefully doing the wrong thing.
And don’t forget what Luntz says, “It’s not what you say, it’s what people hear.”