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Business Consulting For The 21st Century Via A Holistic & Intelligent Approach

Google: The plan is not to over-plan

Consumed => “Google Restarts M&A Plan, Gets Ready To Buy” by Connie Guglielmo on Forbes.

The best bit comes in the last paragraph:

“The strategy at Google gets decided every day in a sense,” he continues. “In any fast-moving company in the Internet space, you have a set of things that you’re trying to do, and then you’re taking in the market data every day. It’s too hard to come up with mandates—they’d be wrong the minute we make them.”


OK, perhaps you don’t have to be as limber as Google. But if your ideas have dust on them and your strategy is growing roots then don’t look over your shoulder—unless you want to see what’s about to run you into the ground.

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