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Business Consulting For The 21st Century Via A Holistic & Intelligent Approach

Getting started with WordPress

Answered => “How can I build my own blog at WordPress?” on Quora.

=> My answer…

Thanks for asking. I’ll try to fill you in but my time is somewhat limited at the moment, sorry. If you have follow up questions, please just comment on this and we’ll stay calm and carry on.

Use categories and a theme that allows for custom menus. You might also want to consider custom taxonomies (but we’ll get to that in a moment.) Keep in mind, behind the scenes WordPress uses the same structure for all your content. A page and a post are stored the same way – more or less. I mention this because – in theory – you could have a blog category called About (instead of making it a page). You could also do the same with FAQs.

I typically prefer such an approach because it makes it easier for the reader / follower. That is, one stream carries a single ongoing voice. For example, add a new FAQ to the “blog” and your voice carries on senselessly to the reader. However, have a (static) page for FAQs and now I, the reader who you’re trying to engage and impress, have to make two stops to stay on top of your “stuff”. In short, don’t be afraid to lean heavily on your blog and keep other (static) pages to a minimum.

Now when you want to convey a bit more structure then put your categories in the main nav (instead of just Blog in the main nav and the categories in the sidebar.) This will communicate what your blog is about and let people dive into slice what they want to read as they want to read it. As long as your theme has custom menus then you’ll be fine. Make sense?

As for custom taxonomies, they are – more or less – custom / specialized tags. So instead of having just a single bucket for ALL tags across the entire blog you can have a bucket of tags for each category. This way, all the Finance tags can be displayed together, all the Science, etc. For example, the tags / taxonomies for the Games category might be the platform, the game title, the type of game (e.g., first person shooter), etc. When compared to categories, tags are just a less structured way of organizing your content so readers can slice & dice it. The easier it is for them to find what they want, the more likely they are to stay and read more.

I’ve been using Yoast’s Simple Taxonomies but it hasn’t been updated in over two years (per WP) so I’m not going to make that recommendation to you today. I have looked at Ultimate Taxonomies Manager ( and it looks good but have not yet used it myself. I’m sure there are others. Perhaps start another Quora question / thread asking for recommendations?

I hope this helps. Let me know if you have any follow up questions.

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