Chief Alchemist - Business Consulting For The 21st Century Via A Holistic & Intelligent Approach
Share ChiefAlchemist.com. RSS 2.0 feed for ChiefAlchemist.com. Sign up for the mailing list. Follow Chief Alchemist on Twitter. 'Like' the Chief Alchemist's page on Facebook. See what Chief Alchemist has been Q&A'ing on Quora. Chief Alchemist bookmarks & highlights on Diigo.com. Follow the Chief Alchemist on Digg.com. Chief Alchemist channel on Last.fm. Chief Alchemist on Flickr. Mark 'Chief Alchemist' Simchock on LinkedIn. Free Initial Consultation. Email Chief Alchemist. Phone Chief Alchemist.
  • Mark ‘Chief Alchemist’ Simchock
  • 'Email me.Email => ca .at. ChiefAlchemist .dot. com
  • 'Phone me.Alchemy United => 732 997-0028
  •  
  • Free initial consultation.Free => Initial Consultation
  • Please be sure to subscribe to your communication channels of choice.
  • Click To Close => The small green (consultation), red (email) or blue (phone) icons in the top upper right.
CURRENT “TOP 10” TOPICS TOOLS CLIENTS & PROJECTS SOURCES SEARCH HIDE
Business Consulting For The 21st Century Via A Holistic & Intelligent Approach

Demand Horizon: Chapter Nine by Gerry Campbell

Consumed => “Demand Horizon: Chapter Nine (Beyond the Horizon)” by Gerry Campbell.

=> Key takeaway #1 (page 131)…

“‘And those who were seen dancing were thought to be insane by those who could not hear the music.’
—Friedrich Nietzsche”

=> Key takeaway #2 (page 135)…

“Users are in control and we have tools at our disposal to understand what they want. By climbing up to the crow’s nest of big data and exploratory user conversations, we can use our telescope of interpretation and data analysis to see beyond the currently visible horizon of current demand.”

One thing I’d like to add / clarify:

“…understand what they MIGHT want…”

Believing that you know and that you have THE answer is a fool’s game. Be diligent. Be thorough. Just don’t be too cocky.

Required.
Will not be published. Required.
Please include http://