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Business Consulting For The 21st Century Via A Holistic & Intelligent Approach

Copywriting For FD: The Sequel

Time to redigest the FD site, dust off the copy writing skills and do the write ups for the three or four services they want to add to the site. It hasn’t been that long since I wrote the majority of the FD copy but it’s been long enough. I want to ensure the tone remains as consistent as possible.  Naturally, there’s an SEO component as well. Oh yeah that’s right, I almost forgot. There are pay per click (PPC) considerations too.

To write basic copy is easy. However, great copy, or at least close to it, takes time and effort.

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