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Business Consulting For The 21st Century Via A Holistic & Intelligent Approach

Content continues to be king

Consumed => “Creative SEO Strategies Lead to Ringing Results” by Judith Aquino on Destination CRM.

http://www.destinationcrm.com/Articles/Columns-Departments/REAL-ROI/Creative-SEO-Strategies-Lead-to-Ringing-Results-79303.aspx

Just shared this article with a client. Figured I’d take it a step further and put it out there for the rest of you.

One caveat: Page rank at this point is increasingly becoming to be a nebulous concept. With Google making SERPs more and more personalized, what you show as page 1 could be entirely different for what I show as page 1—for the exact same search term. Yup!

Also, be aware the high volume search terms and terms interested buyer use are quite often not the same thing. At the end of the day conversions trump rank.

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