Consumed => “Digital Disruption Disrupted” by Blair Enns on Win Without Pitching.

https://www.winwithoutpitching.com/digital-disruption-disrupted/

Sure we’ve heard this is slightly different forms before but none the less this wording certainly packs a punch (to the nose):

“Nothing breeds failure like success and just a little bit of contentment.”

For the record, this is why I intentionally position myself as a (value adding) consultant. Designers and developers are easy to find. Just check Craig’s List, etc. So while I do design and develop, I am ultimately an experienced and knowledgeable solutions provider. It just so happens that those solutions often turn out to be internet-based. It just so happens that technology is often involved.

Designing and developing without well-trained business fundamentals / chops is a fool’s errand. I would like to think of myself as not a fool.